The warming in real estate and the housing market in Sí£o PauloÍ€™s
DOI:
https://doi.org/10.4067/S0250-71612013000200010Keywords:
urban centres, real state market, housingAbstract
Since 2006, the warming in Brazilian real estate covered a range of new consumers and new locations that, in the previous period, were undervalued by the market. This phenomenon can be seen in recent real estate dynamic in the central area of Sí£o Paulo, especially in residential launches targeted to middle and lower-middle income groups, which were beneÍted frÍ‚om the contemporary Brazilian housing policy. From the information available in the database of theEmpresa Brasileira de Estudos do Patrimí´nio (Embraesp) and the sites of construction companies and developers, this article examines the residential developments launched in the central area,between 2001 and 2010, and discusses the reintegration of this territory in the metropolitan real estate circuit. Considering the results of the survey, the question remains: how is the market reproducing the same pattern in urban outskirts and in central areas?
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